If you have been working on a website, you have probably been told over and over again to make sure your website is responsive. But what is a responsive site exactly and what are the pros and cons of it?
Well to start, a responsive site is a site that can be scaled, moved, changed and adapted onto various devices making it really user friendly. It allows traction of more users. They use the same HTML coding as the PC version of them, but a minor change in the CSS will determine how the content is viewed on a smaller scale devices.
Since most people tend to rave about responsive sites, here is why responsive sites are not that great.
- Due to the images being smaller, and everything being scaled down, the sites tend to have a slower loading speed. This is because, although the site has been visually scaled down, the re-sizing was not equipped to load faster. There is a lag in loading speed, especially when the device is using mobile data and not WiFi.
- The rescaling may make the site look visually appealing, and has been accolades to a smaller space, many of the sites important features may be overlooked. If they are not readily visible like the are on a full screen website, people will not go out of their way to look for it.
- To build on that, pages tend to become inaccessible when they are not made to be on mobile. While creating a separate site for mobile is extra work and a bit more money, it is important that your site be available on all platforms, especially mobile.
On the other hand of course, responsive sites are a blessing in disguise.
- The modern look and fit allow for a site to fit in with today’s web standards. They give a fresh feel and look than the standard old outdated ones designed just for computers; additionally they make navigation on mobile devices much harder.
- One of biggest reasons responsive sites are appreciated, is because of how easily they resize images, texts, buttons and other features to maximize the space and not having anything out of proportion. You will not have to zoom in and out with your fingers to get a grasp on what you are looking at.
- Since you do not have two separate sites for computers and mobiles, you can update everything at once, instead of having to update two different locations. The coding and content updates are all same.
- How many of us are always on our phones, and look at sites and check pretty much on their phones instead of going onto their computers? People in todays world are constantly on the go, so in order to cater to their hustle and rushed lifestyle, a responsive site is ideal. This way, people have access to your site on the most important platform.
- Your SEO ranking will be higher if your site is made to responsive. This is because search engines will recognize that you have catered to different devices, and are accessible to more viewers and users than a site that is not.
Whether or not you go with a responsive site is your choice. Be sure to access the needs of your company before making the decision. Responsive sites really allow you to expand and target a wider audience. While it does have its cons, the pros certainly outweigh them.